As a legendary brand, Armenia’s Ararat brandy needed reframing for a contemporary audience. By drawing on the many legends of Ararat’s rich Armenian heritage we found a link from the brands past, powerful enough to take it into the future.
Check out some visuals
We build a new brand wesite for ArArAt that brought together the Legends of ArArAt campaign with the brought range of products. It showcases the rich flavours and allows it's visitors to explore the strong heritage of the products and the brand behind them.